The Archive

The values of attitude, performance, and integrity form the core of Harsh. Inspired by Andy Brown's wisdom during his tenure at Acme Precision Industries, or API, these principles have evolved from a clever euphemism into the very foundation of our company culture. Adopted officially by Harsh in 2024, these values embody our commitment to excellence, honesty, and the right mindset in every facet of our work.

Our dedication to these values distinguishes us, making our approach to the industry unique and crucial to our continued success. It's this value-driven philosophy that not only sets us apart but also propels us forward, ensuring we remain at the forefront of innovation and integrity in serving the agriculture sector.

While "API" also stands for "Application Programming Interface" in the tech world—a concept not directly owned or maintained by Harsh—it symbolizes the broader impact of technology in agriculture. This coincidence underscores our recognition of and respect for the transformative power of advanced applications within our industry. As we look to the future, we remain committed to integrating such innovations with our core values, further enhancing our contributions to agriculture, and ensuring that Harsh International continues to lead with attitude, performance, and integrity.

from Farm Journal 1955-10: Volume 79 Issue 10 - download pdf
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from Farm Journal 1955-07: Volume 79 Issue 07
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from Farm Journal 1955-04: Volume 79 Issue 04
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